The AI Age: Hype or Reality for Startups?

Artificial Intelligence has come a long way. Once a futuristic dream saved for Star Trek and Star Wars, AI is now deeply embedded in our daily lives, powering everything from recommendation algorithms to customer service chatbots. The past decade has

To be a Founder, or not to be a Founder? That is the question.

Bootstrapping is the minimalistic startup approach, characterised by simplicity, a process whereby an entrepreneur starts a business based on it being self-sustaining, and grows by using limited resources. It means doing something on your own, without outside help, and in many

Bootstrapping a Startup with Sales

When you’re starting a new business, especially if you’re intending to boostrap, sales are the lifeblood of your startup. You might have a groundbreaking product, but without sales, your startup won’t survive. Even if you’re not naturally inclined towards selling,

What to ask yourself when you have your next idea?

One morning you wake up with an idea, that idea grows and blossoms until you think it’ll take over the world. However, starting a business is often as overwhelming as it is exciting as much as you plans get more

StartUp Cash Management

Founders often like to focus on innovation and their ideas but we all know that in the early days cash flow is often king. The result of this can be chaotic, running dangerously low on cash, forcing founders to defer

Balancing your North Star and MVB

I was recently lucky enough to take a trip to Dublin, and I suppose when in Dublin some of the must do attractions are the breweries and distilleries that Dublin has to offer. The first and foremost of those is

At StartUp Wingman I’ve managed to generate the relevant experience, skillset and passion to help innovative founders and startups establish their problem-solution-market fit and establish not just their Minimum Viable Product but their Minimum Viable Business with a focus on bootstrapping to get the business to where it should be.

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Email: jamesb@startupwingman.co.uk
Phone: 07737 655 840